To Stage or Not to Stage - The Big Condo Question

Do you know the difference between staging and decorating? Staging is preparing your Lake of the Ozarks condo for sale by de-personalizing it and making it appealing to potential buyers. Decorating is personalizing your home to your taste so that you will enjoy living there. Staging highlights the best features of your home, establishes focal points, and creates spaces that buyers/renters fall in love with! Here are a few reasons why staging works.

Home Staging Works

• Staged Condos Sell for Top Dollar
• Staged Condos Sell and/or Rent Faster
• Staged Condos look better than their Competition
• Staging costs far less than your first price reduction
• Buyers perceive Staged Condos as well cared for
• Photos of Staged Condos look better in Internet and Print
• Advertising Realtors prefer to show a staged Condo as it is ready to Sell and buyer friendly
• Staging Sells a Lifestyle, not four walls and a roof
• Staged Condos appraise higher in most cases.

Staging Steps

1. Pack Away the Personal Items

This is the fastest and easiest way to make a huge impact. Buyers want to be able to imagine themselves in the house, but if they're surrounded by dozens of photos of your children and grandparents, that's not going to happen.

2. Clear the Clutter

When you remove the clutter from your condo, that will take the focus off of your CD collection, and onto the actual condo, and how they can see themselves in it.

3. Scrub and Deodorize

There's nothing more un-appealing than a dirty, smelly condo. Clean out the hard to reach areas such as fan blades, drip pans on the stove, and even the trim. Get some good air freshener, and keep it within easy reach. Make sure to spray the place down before it gets shown to potential buyers.

The improvements of staging aren't fictional - we've had units that were on the market for 430 days before being re-decorated. After the staging process, within 48 hours the seller received a contract for sale! Staging is absolutely imperative not only to the sale of your unit, but even the the rental of your vacation condo at the Lake of the Ozarks. The results speak for themselves, but what if you don't know where to start? Our very own Lynda Brown is an expert in condo staging at the Lake of the Ozarks. When you know your condo needs help, and you don't know where to turn, give us a call at 800-331-0965. We can help improve not only the look of your unit, but even the sell possibilities.

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